Google's Matt Cutts: Negative SEO Extremely Rare
Yesterday, Search Engine Watch published a story that was a bit outdated. What they eventually did was
redirect the story to an older story which said the same thing.
In short, Google updated the time stamp on their Can competitors harm ranking? help document. It was assumed by the author of the story that the content changed as well, but it did not. The content did change over a year ago and we reported that but the truth is, on the negative SEO claims by Google, Google's Matt Cutts always said it was possible.
I mean, back in 2007 we reported Matt Cutts as saying that it is possible, but very hard. Now it is easier but still very rare, according to Matt Cutts.
Author: Barry Schwartz
Yesterday, Search Engine Watch published a story that was a bit outdated. What they eventually did was
redirect the story to an older story which said the same thing.In short, Google updated the time stamp on their Can competitors harm ranking? help document. It was assumed by the author of the story that the content changed as well, but it did not. The content did change over a year ago and we reported that but the truth is, on the negative SEO claims by Google, Google's Matt Cutts always said it was possible.
I mean, back in 2007 we reported Matt Cutts as saying that it is possible, but very hard. Now it is easier but still very rare, according to Matt Cutts.
Author: Barry Schwartz
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